Commercialiser l'Innovation
Bringing the Incredible to Market
Founded in 2005, Cirrus IM engineers complete solutions to commercialise advanced product and service offerings that are innovative, technological or that address international markets. We don't work by silos. We have an integrated approach. Hence we address all key components of commercialisation including strategy, negotiation, organisation, team management, marketing and business development.
You want to develop your growth, improve your margins. You want to understand your growth potential, how to access markets and organise your sales team. You are dealing with technological solutions in a complex environment. You want to innovate but you need a sound methodology? We have the solutions you need!
Negotiate
Strategic & OperationalLaying down a negotiation strategy, implementing the tools, negotiating with your customers and suppliers to get the best deal, refining the tactics. We do this with you or for you!
Sell
On the fieldWe are going to go out there, with you and without you, to sell your value and position your offer for the best deal. We will make the pitch, we will respond to objections and make sure you are in the best seat to negotiate
Organise
Lean & efficient.What is the selling process, what are the resources necessary, what is the sales cycle time and how does it affect the way your organisation interacts with the other teams and with the outside. We give you the answers.
Marketing
What is your Market Potential?Manage
Sales team and processInnovate
Innovation made simpleReferences.

Business development
Cirrus IM brought substantial input to Neotec, in its organisation, strategy and in particular in positioning the companies efforts to develop its business in the USA !

Negotiation strategy
Cirrus IM worked on the field with Coovia founder to understand the ideal positioning for the ideal negotiation leverage. Actia became shareholder in 2016

Formation - Commercialiser l'Innovation
Une formation destinée à former les porteurs de projets aux spécificités de la commercialisation de l'innovation, afin de faciliter l'abord du client.

Aerospace marketing and selling
Cirrus IM a participé au positionnement et la commercialisation d'un protocole de communication pour l'aéronautique.

Full stack Marketing
Jypher is a fashion application built on advanced recommendation algorithms. Cirrus IM provides innovation management tools and financing.

Negotiation Strategy
Cirrus IM provides regular consulting services for the Innopole, helping its members define the ideal positioning for negotiation of its technological solutions.

Commercial Strategy
Eureteq was looking define a business strategy. After bringing key insight concerning existing and potential markets, Cirrus IM structured the sales and marketing organisation .

Commercialisation Strategy
Uwinloc was looking for the best way to bring its game-changing technology to market. Cirrus IM brought unparalleled insight in how to manage the innovation and commercialisation processes.

Negotiation Training
Philippe Cartau trains startuppers in negotiation strategy and tactics, based on the comprehensive C-MRL methodology.

International Commercialisation
Cirrus IM is helping Epsiline market and sell its innovative LIDAR solution to countries such as Germany, refining its negotiation strategy and dealing directly with target customers.

Market Understanding
Etude d'opportunité afin de dégager des pistes de développement pour leur technologie de nanocapteurs.

Sales organisation
Sales organisation and business development services
Commercial Solutions Integrator!
Our Mission : contribute to your success and bring your incredible offer to the market! We build around your needs, not our preferences. Market pull instead of Service Push. This approach is built upon know-how, knowledge and research. Commercialisation implies a chain of capabilities. We forge this chain with our partners and our customers. Together we build the most adapted solution to your size and market maturity. And so, our approach corresponds to your needs.
“A pragmatic approach based on vision and experience, focused on results.”
Philippe Cartau
Cirrus IM Founder, Since 2005